With restaurants being reopened, there is considerable worry about limiting the transmission of the Coronavirus via surfaces such as physical menus. Moving to contactless alternatives such as QR Code menus is the new normal for restaurants of all sizes. The CDC guidelines explicitly stated the utilization of disposable or digital menus.
The California Department of Public Health stated, "Provide disposable menus to customers and make menus accessible digitally so customers can view them on a personal electronic device, if possible. If disposable menus cannot be given, appropriately disinfect menus before and after customer use. Consider options for customers to order before the time of arrival."
Due to the increasing costs of printing disposable menus, contactless menu QR Codes are a reasonable choice. It takes less than 60 seconds to upload a menu in PDF format and convert it into a QR Code, which goes a long way in keeping customers engaged and safe.
When restaurants are reopening with restrictions, the owner and staff have numerous logistical and financial tasks to attend to. In order to make the process of creating a QR Code menu effortless and quick, PlumQR has come up with a user-friendly solution. It won't take more than the time it takes for you to drink a cup of coffee!
A frequent question we hear from restaurant owners is "Where can I put these QR Code menus for the best effect?"
For a long time, PlumQR has been making it possible for restaurants to reopen safely with a QR Code menu, and we've gathered observations about how restaurants are using QR Codes as a menu substitute.
The most widespread locations for deployment include:
Tabletop inserts
Table tents
Posters by the entrance
Curbside signs
Restaurants’ QR Codes are used in a specific manner.
Deploy - First, you need to deploy the QR Code menus at table toppers, curbside posters, or ordering stations.
Scan - Secondly, when a customer spots the QR Code menu, they can open it through their smart device, thus avoiding direct contact.
Order - Finally, they can place orders through the digital menu.
To scan a menu QR Code with Android or iPhone, you do not require any app. It is a two-step process. Firstly, point your camera at the QR Code and wait for it to be detected. Secondly, once the QR Code is detected, a notification will appear, click on it and you will get access to the menu link.
Why is it recommended to create a QR Code for a menu in COVID-19 situations in 2020?
In the current climate of the coronavirus pandemic, maintaining social distancing and lessening physical contact has become essential. To ensure a safe reopening of restaurants, contactless options for menus need to be considered. There are three ways to do this: disposable menus, digital signage menus, and QR Code menus.
While the disposable option is a viable short-term solution, it is not a sustainable one. Additionally, setting up a digital signage menu may be too expensive for smaller and mid-sized establishments. Thus, creating a QR Code menu is the recommended course of action in 2020.
QR Code menu is the most widely employed menu option in restaurants today.
Here are the reasons why: no apps are necessary for scanning them, this type of menu has become a normal behavior for millennials as a consequence of apps such as Google Pay, Snapchat, and WhatsApp; with the success stories from China, the use of QR Codes has been inspired across the world.
This type of menu is dynamic, which means that restaurants can customize it to the preferences of their customers. It is an ideal combination of being cost-efficient and providing a high-quality customer experience (you can start at $60 per year!).
What is a QR Code menu generator?
A QR Code menu generator is a particular platform created to create a QR Code for the menu of a restaurant. This type of generator is designed for the needs of a restaurant owners and for the experience of their diners. Yet, does a basic QR Code generator count as a QR Code menu generator? No, it doesn’t.
What makes a QR Code menu generator different from a generic one?
One of the most crucial differences between a QR Code menu generator and a generic one is that the former creates an experience that people will remember. Whereas a generic solution offers basic features, a menu QR Code requires specific features. When considering a QR Code menu, check to make sure it does not download files onto a consumer's phone. Having ghost files on a customer's device is a terrible experience.
Additionally, the platform should be able to upload multiple PDFs, granting the user the option to add breakfast, lunch, or dinner menus to the same QR Code.
Why be static when you can be dynamic? Dynamic QR Codes allow the user to alter the menu whenever they want. This way, the weekend menu can be different from the weekday menu.
QR Codes should be able to communicate in multiple languages in order for the menu to be shown in the language of the phone that's scanning it. If you have a franchise, you should look for a platform that can be easily scaled so that all QR Codes can be managed under one platform and any changes can be done quickly.
The two QR Code generators must have the ability to be customized, including the possibility to add a logo, change the color, and add a call-to-action frame around the QR Code. They should also enable unlimited scans, provide informed scan upgrades, have a dynamic QR Code mechanism, and have robust analytics.
To ensure that your restaurant's QR Code menu is a success, keep in mind that QR Codes have been around for two decades but their use as an alternative to physical menus only became popular recently due to their ability to be scanned with a phone.
To guarantee that your eatery menu QR Codes function easily, here are three things you should think about -
Aiding the more established age to filter the QR Code menus. QR Codes are generally well known with all yet our most established clients. More seasoned clients frequently experience difficulty filtering QR Codes. To help them have a thrilling and continuous experience, ensure to print "the most effective method to filter" guidelines close by the QR Code.
Redesigning QR Codes to mirror your eatery's character. Show QR Codes as an augmentation of your image. This not just shows the associated experience inside your eatery yet, in addition, gives clients the certainty to filter them with no hazards. In the request of leaving a noteworthy image effect, a portion of the essential customizations are -
Incorporating a brand logo
Putting a suggestion to take action casing around the QR Code that tells the client what needs to be done with the QR Code and what's in store when filtered.
Altering the state and shading of your QR Codes to address your image vibe.
With the introduction of safety-focused infrastructure in restaurants as they began to reopen, we realized that a basic QR Code creator was inadequate. The needs of restaurants had become more specific, and our own QR Code menu generator had to satisfy them. To make it easier for restaurant owners, we developed a custom-made solution that allows them to establish a contactless menu in no more than five minutes, and craft an experience for their customers that will be unforgettable.
PlumQR's QR Code menu generator has been used by numerous restaurants and hotels, regardless of size, including Hilton, Marriott, and Hyatt, thanks to its user-friendly interface and range of features. Get started now!